how do women choose hair and makeup products?
I often wonder how women choose their hair and makeup products? I mean I circle department stores and small chain stores to study women’s reactions while testing new products or reading the back of one they have heard about and even exchanging opinions at the counter with those who have tried it before, but really what makes a woman finally settle on a product and stick to it, thinking it is the best thing for them? For example: I have used just about every makeup out there and tend to change the brand only when I sense the ingredients, which have been changed to “new and improved”, are no longer working for my face. As for hair products, I have also tried just about every shampoo and hair color out there based on of course what my hair needs are during different seasons throughout the year, as well as the quality my hair has become over the years. One thing, I have found, so far is, although I veer on occasion to try something different, …